Privacy Policy

Effective Date: February 17, 2026

AfterHour ("Company," "we," "us," or "our") operates the Alpha mobile application ("App") and the website at alpha.so ("Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.

1. Information We Collect

Information You Provide

• Account information: Name, email address, and profile details when you create an account
• Authentication data: Credentials managed through Firebase Authentication (Google, Apple sign-in)
• User-generated content: Trading strategies, watchlists, and preferences you create within the App

Information Collected Automatically

• Usage data: Pages viewed, features used, time spent in the App, and interaction patterns
• Device information: Device type, operating system, unique device identifiers, and mobile network information
• Analytics data: Aggregated usage metrics collected through Firebase Analytics and similar tools
• Log data: IP address, browser type, access times, and referring URLs

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the App
• Create and manage your account
• Process and execute simulated (paper) trades
• Personalize your experience and deliver relevant content
• Send you updates, security alerts, and support messages
• Monitor and analyze usage trends to improve our services
• Detect, prevent, and address technical issues and fraud

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

• Service providers: With third-party vendors who perform services on our behalf (e.g., cloud hosting, analytics, authentication)
• Legal obligations: When required by law, regulation, or legal process
• Business transfers: In connection with a merger, acquisition, or sale of assets
• With your consent: When you have given us explicit permission

4. Third-Party Services

The App integrates with third-party services including:

• Firebase (Google) — for authentication and analytics
• Cloud infrastructure providers — for data hosting and processing

These services have their own privacy policies governing data they collect.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. We may retain certain information as required by law or for legitimate business purposes, such as resolving disputes and enforcing our agreements.

7. Your Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate personal information
• Deletion: Request deletion of your personal information
• Opt-out: Opt out of certain data collection practices

California Residents (CCPA)

California residents have the right to know what personal information is collected, request deletion, and opt out of the sale of personal information (we do not sell personal information).

European Residents (GDPR)

If you are in the EEA, you have additional rights including data portability and the right to lodge a complaint with a supervisory authority.

To exercise any of these rights, contact us at hello@alpha.so.

8. Children's Privacy

Alpha is not intended for users under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the effective date. Your continued use of the App after changes constitutes acceptance of the updated policy.

10. Contact Us

If you have questions about this Privacy Policy, contact us at hello@alpha.so.